AI-powered content flywheel drives Bilibili's Q1 net revenue slightly above expectations, with adjusted net profit up 62% year-over-year.
Bilibili reported Q1 revenue of RMB 7.47 billion, up 7% year-over-year; net profit was RMB 202 million, turning from a loss to profitability compared to the same period last year. Gross margin has improved for the 15th consecutive quarter, and adjusted net profit surged 62% year-over-year to RMB 585 million. Advertising revenue grew robustly (up 30% year-over-year), while gaming revenue declined by 12% due to a high base effect. The company emphasized that AI is accelerating content creation, distribution, and commercial efficiency, driving a flywheel effect, and stated it will continue to prudently increase investment in AI going forward.
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Express News | Bilibili (09626.HK) extended its decline to 4%, as the company reported a 62% year-over-year increase in adjusted net profit for Q1, while its gaming business declined by 12% due to a high base effect.
Express News | Bilibili (09626.HK) dipped slightly by 0.51% after its earnings release, as the company reported a 62% year-over-year increase in adjusted net profit for the first quarter.