The company was founded in 1984. It is a large-scale private enterprise group with the black sesame industry as its main business, integrating R&D, production and sales of black sesame dietary therapy and health products. It is one of the country's first leading agricultural industrialization enterprises. The company's industries cover the three major industries of health food, e-commerce, and new energy. The company is a comprehensive food enterprise integrating food R&D, production and sales, and a one-stop e-commerce solution service provider, focusing on the operation of the health industry. Currently, the main business covers the production and operation of foods such as black sesame paste, black sesame drinks, rice, whole grains, candy, etc., as well as e-commerce platform operations. The products operated by the company mainly include black sesame paste, whole grain meal powder, black sesame balls, black sesame cake, black sesame series drinks, milk for middle-aged and elderly people, selenium-rich rice, casual candy, etc. Corporate honors include the second prize of the National Science and Technology Progress Award, the title of “Top Ten Influential Brands” at the 1st Chinese Goods Promotion Festival, and the title of “Top Ten Private Enterprises in Rongxian County”.
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