The prices of gold jewelry from multiple domestic brands have significantly increased compared to yesterday.

According to the comparison of domestic gold jewelry prices today, the prices of gold jewelry from multiple brands have surged significantly, all exceeding 1,400 yuan per gram. Among them, Lao Feng Xiang's pure gold jewelry is priced at 1,448 yuan per gram, while Chow Tai Fook, Lao Miao, and Zhou Da Sheng are priced at 1,445 yuan per gram.

Gelonghui FinanceApr 1 11:05

Multi-brand gold jewelry approaches 1,400 yuan.

Gelonghui, March 28 | In the late hours of March 27 Eastern Time, gold and silver prices surged rapidly. Spot gold briefly exceeded 4,555 USD/ounce. By the market close, spot gold rose by 2.5% to 4,493.36 USD/ounce. According to inquiries, Laomiao Gold's pure gold jewelry was priced at 1,397 CNY/gram, an increase of 32 CNY compared to the previous day’s 1,365 CNY/gram. Lao Feng Xiang's pure gold jewelry was priced at 1,396 CNY/gram, up 28 CNY from the prior day’s 1,368 CNY/gram. Chow Sang Sang's pure gold jewelry was quoted at 1,391 CNY/gram, marking a rise of 27 CNY from the previous day’s 1,364 CNY/gram.

Gelonghui FinanceMar 28 10:02

The annual increase in gold prices has been wiped out! Some brands have postponed the price adjustment plans for their 'fixed-price' products.

①International gold prices have plummeted for several consecutive days, wiping out nearly all gains achieved this year; ②Reporters learned today from sales channels that Chow Tai Fook has temporarily suspended price hikes for its "fixed-price" product category; ③Analysts noted that if international gold prices close below $4,700 or even $4,500 by the end of March, the outlook for gold returns over the next few years appears less optimistic.

cls.cnMar 24 21:07

Express News | Chow Tai Fook delays price adjustment for 'fixed-price' products; stores claim new price tags have been received and are awaiting headquarters' notice.

BreakingsMar 24 16:10

Investigation into Franchise Chaos: From 'Supply Chain Predators' to 'Cloud Scams,' How Can Entrepreneurs Avoid Pitfalls? | 315 Special Report

Pie vs. Trap. According to Wu Wei of The Investor Network, entering 2026, with structural changes in the domestic consumer market, the chain franchising market is experiencing unprecedented fierce competition. In order to capture lower-tier markets, major consumer brands have relaxed entry standards, and some brands have even adopted a "zero franchise fee" slogan to expand their networks. Behind this rapid expansion, the business models of these brands have quietly shifted. Their profit model has transitioned from earning one-time franchise fees to generating recurring revenue through markups on supply chains (such as raw materials and equipment) and taking a percentage of store sales. However, this strategy of "aggressive expansion coupled with weak management"

China InvestorsMar 16 20:01

Quotations for branded gold jewelry have slightly declined. The retail price of 24K gold at Chow Tai Fook and Zhou Da Sheng is 1,557 yuan per gram.

Gelonghui, March 15 | As of 8:00 AM on March 15, 2026, global gold prices have experienced a significant decline, with both international and domestic markets falling in tandem, breaching key price levels. Market risk aversion sentiment has eased. In the physical gold sector, branded jewelry prices have slightly retreated. The retail price for Chow Tai Fook and Chowsun's 24K gold is 1,557 yuan per gram, while Lao Feng Xiang's stands at 1,552 yuan per gram. Bank investment gold bar prices have also been adjusted downward; CCB Longding gold bars are priced at 1,135.50 yuan per gram, and ICBC Ruyi gold bars at 1,140.46 yuan per gram.

Gelonghui FinanceMar 15 09:22